They’re not lazy - They’re not lacking ideas. And they’re definitely not short of effort.
What they are short of is clarity.
Clarity on:
What actually matters - What’s working (and what isn’t) - Where the money is really going - What to do next
So they stay busy… but stuck.
That’s where I come in.
I’m Sarah Watts, a business coach and entrepreneur. I've:
Built and run a successful travel business turning over £2.5 million
Launched and grown a profitable bar with no prior industry experience
Worked with clients who have transformed their businesses from loss-making to profitable
Helped business owners increase revenue, improve margins, and finally pay themselves properly
And I was awarded Entrepreneurs Circle Coach of the Year for the results my clients achieve.
I don’t do hype.
I don’t do “just believe in yourself”.
And I definitely don’t do generic business advice.
What I do is help you:
Work out what you actually want
Understand your numbers properly
Build a business model that works in real life
Put structure around your time, decisions & priorities
Stop firefighting
Start running your business deliberately
This is about control, clarity, and profitability.
Not more noise and certainly not more busy work

I’ll be honest with you. I’m not for everyone.
If you want:
Quick wins - Easy answers - Someone to tell you what you want to hear
I’m not the right fit.
But if you want:
Straight answers - Proper structure - Someone who will challenge you and help you think properly
Then we’ll work well together.
Turning a business losing £3,000/month into profit
Helping clients increase revenue and margins significantly
Supporting business owners to redesign their businesses around how they actually want to live
Clients taking pay rises, gaining control, and building sustainable businesses
This isn’t theory.
This is what happens when things are run properly.
If you’re feeling stuck, overwhelmed, or like your business is harder work than it should be…
There are two ways to start:
👉 Join the From Stuck to Soaring membership
👉 Or book a discovery call and we’ll figure out what’s actually going on
No pressure. Just clarity.




I never set out to become a business coach - I become one because I couldn't stand watching brilliant people burn out in businesses they'd poured their heart into. I wanted to help people build businesses that give more than they take.
I started & ran a very successful travel business for four years, planned holidays that changed people’s lives and learned every tough business lesson the hard way. That experience still shapes how I coach today.
Beekeeping keeps me grounded. There’s something about the rhythm of the hive and the quiet focus it requires that reminds me to slow down and stay present.
I’m motorbike-obsessed. When I need to clear my head, there’s nothing better than hitting the road on two wheels. That’s where I do some of my best thinking.
I’m fiercely loyal to the people I work with. If we work together, I’ll care about your business like it’s my own. I’ll back you, challenge you, and help you see what’s possible — even on the days you can’t see it yourself.



Your privacy is non-negotiable. Everything we discuss stays between us — no exceptions. Your business, your data, and your ideas are safe with me, always.
You'll never be pushed into decisions that don’t sit right with you. You stay in control at all times — I’m here to guide, advise, and support, not take over.
© 2026 Sarah Watts - All Rights Reserved